Vera Cultivation

Location: Boulder, CO

Established: 2018

Why Cannabis?

At Vera, we’re passionate about producing incredible cannabis in an innovative, sustainable way. The Willie’s brand is committed to sustainable cultivation methods and responsible business practices – those principles are the backbone of the Vera model. A deep respect for the plant we grow and a research backed approach guide our cultivation practices.

Why Your Cannabis?

We’ve combined the latest in indoor cultivation technology with a revolutionary greenhouse environment, creating a unique sun-grown terpene and cannabinoid profile, but without the weathered, aesthetically unpleasant appearance typically associated with traditional greenhouse product.

The abundance of Colorado sunshine enables us to curb our electrical consumption considerably. We preserve every drop of water that enters the facility, and our spent irrigation water never leaves. Our water use is completely closed loop – discharging zero irrigation waste into city sewer systems, septic fields, or into the soil.

Why Willie’s Reserve?

When the opportunity to work and share our flower with Willie’s brand first emerged, we jumped at the opportunity. Willie is an icon of cannabis and cannabis culture, and his staunch advocacy for the plant is legendary. The Vera team recognized that it shares many of the values that Willie and his brand cherishes. First and foremost, a love and respect for sustainably grown, high-end cannabis. Our belief, that high-end cannabis doesn’t need to come with a price tag on the environment is in perfect harmony with Willie’s vocal stewardship of our planet.